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Pourquoi mon bronzage qui ne tient pas ?

Why Does Tan Go Away So Quickly?

When exposed to the sun for any length of time, the epidermis triggers a natural defense mechanism, producing a brown tint through the production of melanin. However, this protective barrier, which is nothing other than a tan, remains more or less intact after the last sunbath.


Does Tan Go Away Due To Lack of Hydration?

Yes. It is, in fact, the main reason why natural tans do not last. UV rays dry out the epidermis, speeding up the cell renewal process and thus promoting desquamation. So, how to make tan last longer? Adopting an optimal moisturizing routine is the primary solution to making your tan last:

  • Immediately after sun exposure, moisturize and refresh your skin to soothe any sensations of heat with Moisturizing face and body gel that contains aloe vera and orange blossom. Apply the gel lotion after tanning to clean, dry skin and massage until completely absorbed. Its light, melting texture penetrates quickly, leaving skin soft and comfortable, with no sticky finish.

  • For the face, morning and night, you can use the plumping face serum, which contains 3% hyaluronic acid. This lightweight serum absorbs quickly, allowing you to follow up with the 9-ingredient moisturizing face cream. Enriched with hyaluronic acid and coconut oil, this minimalist formula moisturizes and nourishes the epidermis. Its light, non-greasy texture is suitable for dry, normal and combination skin, even sensitive skin.

  • For the body, opt for the 10-ingredient moisturizing body cream, which hydrates all skin types, even sensitive. It's enriched with coconut oil, a vegetable oil rich in saturated fatty acids that nourishes and prevents skin dehydration. It also contains vegetable glycerine derived from rapeseed and sunflower seed, which captures moisture from the air and moisturizes the skin's surface.

An oil or lipidic lotion after tanning is also recommended to restore the skin's hydrolipidic film. Vegetable oils are therefore highly recommended, particularly rosehip oil, for its sweet fragrance and highly regenerative properties, hibiscus oil, rich in vitamin E, and raspberry oil, perfect for sensitive, reactive skin.

Note: In all cases, tan does go away one month after the last exposure to the sun, due to cellular differentiation. This natural process is characterized by the maturation of epithelial cells, which are loaded with keratin and end up with dead cells making up the stratum corneum, which are eventually desquamated. In this way, keratinocytes are continually renewed in a cycle lasting around 28 days.

Gentle Exfoliation Once a Week Helps Bring Out the Natural Tan’s Radiance.

A few days after your last exposure, for luminous natural tans, don't hesitate to exfoliate your skin gently. Contrary to popular belief, a gentle exfoliation will not erase your tan, but rather prolong it. Typology has developed four scrubs based on exfoliating micro-grains derived from crushed apricot kernels. The face scrubs are less concentrated in abrasive particles than body scrubs, to respect your skin:

  • Radiance face scrubs are recommended for unclogging pores and promoting cell renewal.

  • The Regenerating Facial Scrub is ideal for reducing the appearance of the first signs of aging, gently exfoliating and unclogging pores. The gel transforms into an exfoliating oil when massaged, then into a milk when in contact with water. Containing essential oils, it is not recommended for pregnant women.

  • Nourishing body scrub softens and smoothes the epidermis. It is particularly suitable for dry, uncomfortable skin.

  • The toning body scrub contains green coffee macerate (draining) and essential oils of lemongrass and atlas cedar (anti-cellulite). It is recommended for smoothing, firming and toning the skin, while reducing the appearance of orange-peel skin.


Understand your skin
and its complex needs.