Already a trend in various fields, minimalism is also making its way into skincare. Minimalist cosmetics involve mastering the composition of products by favoring shorter ingredient lists with substances that are beneficial and respectful to the skin, all while understanding the skin's needs. In this regard, the TEN range by Typology has been created, encompassing skincare products with fewer than 10 ingredients. Let's explore it together in this article.
The TEN range: Minimalism according to Typology.
The challenges of minimalism in skincare formulation.
Gaining popularity in recent years, minimalism is a concept that aims for simplicity, to rid oneself of the "superfluous" and focus only on the essentials, and it does not spare cosmetics. The goal is not to have less than what the skin needs, but to keep the ingredients that truly benefit the skin, those that it needs. The challenge of minimalism is then to offer skincare products with short, skin ecosystem-friendly formulas.
This is not just about retaining the essentials but also about removing "questionable substances", those suspected of being controversial for health or the environment, which we have listed in "The Forbidden". Minimalism also involves adopting a simple and transparent discourse by banning superfluous marketing terms and refusing miraculous promises. Similarly, all the ingredients used in the formulas are decoded on the packaging so that we know exactly what we are applying to the skin. Thus, these simplified formula skincare products can suit all skin types and can even be tolerated by reactive skin.
The TEN range from Typology.
At Typology, we have developed a complete minimalist routine that offers care with a list of ingredients reduced to the maximum, no more than 10 ingredients that come from natural sources, whether it's for the face or the body. The formulas are simple with essential ingredients and without any unnecessary extras.
This refers to the TEN range which encompasses daily essential care from cleansing to hydration, suitable for all skin types. Fragrance-free and without essential oils, the treatments in this minimalist range are also suitable for sensitive skin types.
Our micellar water gently removes makeup and cleanses the face, eyes, and lips. The micelles contained in the formula have the power to attract all traces of impurities present on the skin's surface like a magnet, while respecting the skin's natural balance. In the evening, it can remove makeup, fine pollution particles, and various dirt accumulated on the skin throughout the day. And in the morning, it rids the skin of sweat and excess sebum produced overnight. Formulated at a pH (5.3) similar to that of the skin, it has been made using only 7 ingredients. It notably contains highly purified water and a single surfactant, Poloxamer 184. Moreover, our micellar water takes into account the issues of reactive and intolerant skin: a single cleansing step, without aggressing the skin, alcohol-free, and no rinsing required. It leaves no sticky or greasy film on the skin.
Its oily texture, without a greasy finish, effectively dissolves all traces of makeup on the face, eyes, and lips in one swift motion, even if it's water-resistant, leaving the skin clean, nourished, soft, supple, and comfortable. Our makeup-removing care oil is formulated from a blend of vegetable oils that provide nourishing, soothing, and protective properties in addition to its primary makeup-removing action, namely the organic sweet almond oil (INCI name: Prunus Amygdalus Dulcis (Sweet Almond) Oil) and the organic sunflower oil (INCI name: Helianthus Annuus (Sunflower) Seed Oil). Also intended for sensitive skin, we have chosen to formulate this oily makeup-removing care from only 7 ingredients, without fragrance to minimize the risk of allergies and without mineral oils.
This serum works to restore skin balance, particularly for skin that is naturally sensitive or temporarily sensitized, by promoting water retention and strengthening the skin's hydration barrier, and by neutralizing discomfort sensations and limiting their occurrence. The skin regains lasting softness, suppleness, and comfort. Its formula is rich in beta-glucan (INCI name: Sodium Carboxymethyl Beta-Glucan), known for its reparative, hydrating, and immune-stimulating action, is composed of 99% natural origin ingredients for a fluid, delicate, non-greasy, and non-sticky texture.
For the face and neck, the formulation of our moisturizing cream based on hyaluronic acid salt (INCI name: Sodium Hyaluronate) of organic coconut oil (INCI name: Cocos Nucifera (Coconut) Oil), of glycerin and of pentylene glycol ensures to hydrate and nourish the skin, even for reactive skins, while protecting it daily by forming a protective film on its surface. Non-comedogenic, non-greasy and non-irritating, it thus promotes a soft, smooth, supple and hydrated skin.
The 9-ingredient lip balm :
Essential for combating the effects of cold weather and even throughout the rest of the year, this gentle, non-sticky treatment will nourish, repair, and soften lips on a daily basis and soothe chapped lips. With a neutral scent and a melting texture, our lip balm has a minimalist composition and contains only 9 ingredients, 99.8% of which are of natural origin. Its formula notably contains organic shea butter (INCI name: Butyrospermum Parkii (Shea) Butter), which helps the lips maintain optimal hydration, protects them from external aggressions, calms dry lips, and repairs those that are cracked, as well as hydrogenated castor oil (INCI name: Hydrogenated Castor Oil Behenyl Esters) which helps to soften them.
The 10-ingredient hand balm :
In every season, this balm with its rich and creamy texture helps to sustainably maintain hand hydration, repair damaged hands, and protect them from daily external aggressions. The skin of the hands is thus nourished, protected, softer and more supple, without a greasy feel. A formulation based on 10 ingredients, our hand balm is concentrated with 99% natural origin active ingredients. Theorganic coconut oil, hyaluronic acid, and theorganic sunflower seed oilincluded in the formula, are known to hydrate and gently nourish the skin and help regenerate the skin barrier.
What are the regulatory differences between the European Union and other countries around the world?7 min read
Everything you need to know about the new allergen regulation.12 min read
How to assess the comedogenicity level of a skincare product?5 min read
The regulations surrounding the formulation of skincare products for babies.5 min read